A village feast to welcome home hunters in the wilds of Borneo and a glittering fund-raiser soiree at a swanky New York hotel may not sound like they have much in common, but they do have at least one similarity.
Someone, somewhere, got the ball rolling and using a little resourcefulness, creativity and sheer determination successfully pulled off a spectacular event. (Well, someone had to figure out how much food and drink was required at the feast and where the chief would sit!) That person is an event planner.
If event planning sounds like it could be your dream career, here are 7 steps to become an event planner, based on the FabJob Guide to Become an Event Planner by Jan L. Riddell, Carol Palmatier and Peter J. Gallanis.
Click Here to Discover How to Become an Event Planner
1. Assess Your Skills
Before you quit your day job to become an event planner, take the time to honestly assess your current skills to ensure you have what it takes to succeed as an event planner.
Event planners must be creative and well organized, but they must also have excellent interpersonal skills. Events are about people, so successful event planners must be able to effectively listen to what clients want, develop relationships and negotiate with vendors (companies that supply products and services for events).
TIP: If you’re creative and have great people skills, but could use some help getting organized, event planning software is available to help you keep track of event details.
2. Learn How to Plan Events
Almost all events have common components such as some type of meal or refreshment, a form of entertainment or speaker, invitations or registrations, etc. The event planner is the person who pulls all of the components together.
There are excellent resources available to help you learn how to plan events and assist with each stage of event planning including how to: choose a date, decide who to invite, budget, create timeline schedules, work with vendors, and market events. If you want a formal education, many colleges offer degrees or certificates in event planning. If you would rather break into event planning without a formal education, you can quickly learn how to plan events with books such as the FabJob Guide to Become an Event Planner.
3. Get Hands-On Experience
The easiest way to learn about the steps involved is through personal experience (i.e. planning events for family and friends).
Non-profit groups are always looking for help with their fundraisers and galas, and you’ll get the double benefit of helping a worthy cause while you hone your skills. This is also an excellent way to make contacts in the community to help you land a paying job when you are ready.
You could also volunteer to organize events at your own workplace, if you have one. For example, if your company has a public relations department that is notoriously short-staffed, offer to help them out. The beauty of this plan is that you will be learning a new career while still being paid at your old job!
4. Create a Portfolio
A portfolio is a collection of samples of your work, plus any other documents that can show people why they should hire you. A portfolio helps you stand out from other applicants, and prove that you have the skills to do the job. Your portfolio might include pictures, recommendation letters and anything else that shows prospective clients and/or employers what you have done or can do.
Material for your portfolio can come from any event you have organized (such as a family reunion, birthday bash, etc.) or from ideas and themes you have for future events. Show your best work and don’t worry about giving away your great ideas. People will believe you have many more brilliant ideas that you haven’t yet divulged.
5. Get Hired as an Event Planner
Getting hired as an event planner (even if you plan on opening your own event planning business) will give you invaluable contacts and referrals for the future. Meeting and convention planners are projected to have faster than average job growth in the coming years. This is good news for the industry and for you.
Companies that hire event planners include hotels or resorts, non-profit organizations, convention centers, country clubs, and even fun destinations like theme parks!
Some people work their way into a position as their company’s event planner just by volunteering to organize internal events such as company picnics and meetings.
6. Start Your Own Event Planning Business
If the idea of being your own boss and earning up to $100,000 or more per year as an event planner sound appealing, it may be time to take the plunge and set up an event planning business. Many event planners have home-based businesses, which makes this type of business inexpensive to start. With the wealth of information available on starting a business you should be able to get your own event planning business off the ground quite easily.
When starting your own business, you should consider what types of events you want to plan. If you have a flair for the spectacular you may want to tackle proms, charity events and galas. If you prefer planning corporate events, you may choose to plan meetings, conventions, and the like.
TIP: Unsure of what type of event you’d prefer to plan? Consider interning or working for a number of companies whose specialties are quite different.
7. Develop Relationships with Vendors
You’ve probably heard the adage “it’s not what you know but who you know”. The most important relationships you will build as an event planner are with the vendors for your events. These are companies that supply products and services for events, such as caterers, florists, equipment rental companies, hotels, photographers, etc.
Learn about each one’s business by conducting informational interviews and ask about discounts they can offer you. Be polite and courteous with the owners and their staff and always follow up afterwards with some sort of acknowledgement or thank you. You can also arrange to have vendors refer clients to your event planning business.
Further Your Career
You can continue to learn and grow after you have become an event planner. One of the best ways to succeed as an event planner is to look upon every social occasion or event you attend as an opportunity to learn. Make a mental note of what worked well and what bombed. Attend tradeshows, read everything you can related to event planning, and watch for what’s hot. Seek out the advice of trendsetters and don’t be afraid to try something a little different. You may start a trend yourself!
This article is based on the FabJob Guide to Become an Event Planner. The complete guide gives detailed advice on how you can break into a career in event planning, get hired as an event planner, or start your own event planning business. Click Here to Discover How to Become an Event Planner
by Jan L. Riddell
Jan L. Riddell has been planning events for more than 15 years. As an event planner she has organized public events attended by over 2500 people, television show premieres, corporate annual meetings, dinners with high-profile politicians and corporate leaders, as well as family reunions, birthdays, weddings and anniversaries. She is co-author of the FabJob Guide to Become an Event Planner.
Sunday, September 13, 2009
Thursday, September 3, 2009
10 Steps to a Job as an Interior Decorator
Imagine having a career that lets you use your creativity to make homes and businesses more beautiful and comfortable. Welcome to the world of interior decorating!
Click Here to Discover How to Become an Interior Decorator
There are few careers that offer so many benefits. As an interior decorator you will have the satisfaction of making your vision a reality. You will meet interesting people, and because many people who hire interior decorators are wealthy, you will likely spend time in many beautiful homes and businesses. If you start your own decorating business you can enjoy the freedom of being your own boss. And perhaps most importantly, your "work" will be fun, interesting, and rewarding.
As long as you have the desire, you can become an interior decorator. No special education or experience is necessary to break into this career and succeed. (Unlike becoming a certified interior designer which has strict requirements including two to five years of post-secondary education in interior design.) You can become an interior decorator immediately.
If interior decorating sounds like the career of your dreams, here are 10 steps to breaking into this fabulous job, based on the FabJob Guide to Become an Interior Decorator:
1. Train your eye
Since you are interested in a career as a interior decorator, chances are you already have a “good eye” for design. In other words, when you look at a room you can see what looks good, and what could be improved. But no matter how naturally talented you are, you can continually “train your eye" by studying what people consider to be good design.
Seek out beautifully decorated interiors to look at. You can find numerous examples of beautiful interiors in design magazines or in your own community by visiting show homes, open houses for sale in wealthy neighborhoods, furniture showrooms, historic homes, art galleries, and offices of professionals such as interior decorators and corporate lawyers.
2. Educate yourself
Interior decorators are expected to know about the various elements involved in decorating such as: space planning (how to arrange furniture and other items within a particular space), use of color and light, furniture and decorating styles (for example, Colonial or Southwestern), floorings, wall coverings, window treatments, and use of accessories such as pillows and art. You can learn decorating basics through courses, books, web sites, and even by speaking with retailers of products used in home decorating (paint, carpet, lighting, hardware stores, etc.)
3. Practice at home
Most interior decorators get their first decorating experience working on their own homes. Even if you have just one small room to experiment with, you can get “hands-on” experience with a variety of decorating techniques. For example, you can make a dramatic change to any room, quickly and inexpensively, simply by rearranging the furniture or painting the walls a new color. Give it a try! Experiment with techniques you wouldn’t ordinarily use. Consider this room your “research lab” where you can try things out before recommending them to a client.
4. Volunteer your services
Your friends and family members may already have asked for your advice about decorating, but if they haven’t yet asked you to actually decorate their homes or businesses, why not offer?
Some occasions your family or friends may want to redecorate are when they experiencing transitions in life, such as: marriage or co-habitation (help them merge two households into one), moving into a new home, childbirth (offer to decorate the baby’s room), hosting a special event such as a wedding or dinner party, starting a home business (you could decorate their new office), and selling a home (explain how a well decorated home can attract buyers).
5. Prepare a portfolio
A portfolio is a collection of samples of your work, plus any other documents that can help show why someone should hire you. The most important part of an interior decorator's portfolio is photographs of interiors you have decorated, so make sure you take "before” and “after” photos of every space you decorate. Choose 15-20 photographs of work you are proud of, and arrange them in a photo album or portfolio case.
Your portfolio can also include letters of recommendation and "design boards" (poster boards onto which you have pasted pictures and samples of materials such as fabrics, flooring, wallpaper, etc.) to show clients what you recommend to decorate a particular room.
6. Get a job
Even if you plan to start your own interior decorating business, you can learn about the business and meet potential clients by starting with a job in the industry. Companies that hire people with decorating talent include home builders, manufacturers of furniture and housewares, hotel and restaurant chains, retailers (furniture stores, home improvement stores, antiques dealers, housewares stores, etc.), plus interior design and decorating firms.
To get a job, you will need to prepare a resume that emphasizes your experience with decorating plus any other skills the employer is looking for, such as customer service or organizational ability.
7. Start your own business
Many interior decorators dream of being their own boss. If that's your goal, you'll need to decide on business matters such as your company's name and whether to incorporate or not. Free basic business advice is available from organizations such as SCORE and the U.S. Small Business Administration.
Many interior decorators choose to work from home when they start their businesses because it saves on the cost of an office and, unlike many other types of businesses, you won’t be expecting clients to come to you – you will usually be going to their homes or offices.
8. Establish relationships with suppliers
Suppliers are companies that supply the products and services you need to decorate. They include manufacturers of furniture, wall coverings, flooring, fabrics, etc. as well as contractors who do painting, carpentry, installation, etc. When you go shopping as a professional interior decorator, you are entitled to “designer discounts” of up to 50% off the regular retail price which you can pass on to clients.
While some decorators charge an hourly rate or a flat fee, others charge "cost-plus." For example, if your cost for a product is 40% percent below the regular retail price, you could charge the client your cost plus 20%, thereby saving the client the other 20% they would pay to buy the same item at a retail store. This opportunity to save money on decorating may convince clients to hire you.
9. Get clients
Your potential clients could include home builders, new home buyers, wealthy home owners, professional couples, advertising agencies, art galleries, bed and breakfasts, boutique stores, corporate head offices, hotels, law firms, restaurants, spas, and many other types of businesses.
One way to market your services is by networking with professionals who can refer business to you, such as real estate agents, architects, antiques dealers, art dealers, home renovators, and owners of businesses that sell home furnishings. Other marketing techniques include putting up a web page with photos of interiors you have decorated and getting publicity in the homes section of your local newspaper.
10. Grow as a professional
Successful interior decorators continue to learn new decorating techniques. Once you have started a business you can continue to develop your skills by attending trade shows, reading decorating magazines and books, and joining professional associations. You can also impress clients and have an advantage over your competition by becoming certified as a professional interior decorator.
Based on the FabJob Guide to Become an Interior Decorator by Tag Goulet and Catherine Goulet. The complete guide gives detailed advice on how you can get paid to decorate homes and businesses, be hired for a job in the decorating industry, or start your own interior decorating business. Click Here to Discover How to Become an Interior Decorator.
Click Here to Discover How to Become an Interior Decorator
There are few careers that offer so many benefits. As an interior decorator you will have the satisfaction of making your vision a reality. You will meet interesting people, and because many people who hire interior decorators are wealthy, you will likely spend time in many beautiful homes and businesses. If you start your own decorating business you can enjoy the freedom of being your own boss. And perhaps most importantly, your "work" will be fun, interesting, and rewarding.
As long as you have the desire, you can become an interior decorator. No special education or experience is necessary to break into this career and succeed. (Unlike becoming a certified interior designer which has strict requirements including two to five years of post-secondary education in interior design.) You can become an interior decorator immediately.
If interior decorating sounds like the career of your dreams, here are 10 steps to breaking into this fabulous job, based on the FabJob Guide to Become an Interior Decorator:
1. Train your eye
Since you are interested in a career as a interior decorator, chances are you already have a “good eye” for design. In other words, when you look at a room you can see what looks good, and what could be improved. But no matter how naturally talented you are, you can continually “train your eye" by studying what people consider to be good design.
Seek out beautifully decorated interiors to look at. You can find numerous examples of beautiful interiors in design magazines or in your own community by visiting show homes, open houses for sale in wealthy neighborhoods, furniture showrooms, historic homes, art galleries, and offices of professionals such as interior decorators and corporate lawyers.
2. Educate yourself
Interior decorators are expected to know about the various elements involved in decorating such as: space planning (how to arrange furniture and other items within a particular space), use of color and light, furniture and decorating styles (for example, Colonial or Southwestern), floorings, wall coverings, window treatments, and use of accessories such as pillows and art. You can learn decorating basics through courses, books, web sites, and even by speaking with retailers of products used in home decorating (paint, carpet, lighting, hardware stores, etc.)
3. Practice at home
Most interior decorators get their first decorating experience working on their own homes. Even if you have just one small room to experiment with, you can get “hands-on” experience with a variety of decorating techniques. For example, you can make a dramatic change to any room, quickly and inexpensively, simply by rearranging the furniture or painting the walls a new color. Give it a try! Experiment with techniques you wouldn’t ordinarily use. Consider this room your “research lab” where you can try things out before recommending them to a client.
4. Volunteer your services
Your friends and family members may already have asked for your advice about decorating, but if they haven’t yet asked you to actually decorate their homes or businesses, why not offer?
Some occasions your family or friends may want to redecorate are when they experiencing transitions in life, such as: marriage or co-habitation (help them merge two households into one), moving into a new home, childbirth (offer to decorate the baby’s room), hosting a special event such as a wedding or dinner party, starting a home business (you could decorate their new office), and selling a home (explain how a well decorated home can attract buyers).
5. Prepare a portfolio
A portfolio is a collection of samples of your work, plus any other documents that can help show why someone should hire you. The most important part of an interior decorator's portfolio is photographs of interiors you have decorated, so make sure you take "before” and “after” photos of every space you decorate. Choose 15-20 photographs of work you are proud of, and arrange them in a photo album or portfolio case.
Your portfolio can also include letters of recommendation and "design boards" (poster boards onto which you have pasted pictures and samples of materials such as fabrics, flooring, wallpaper, etc.) to show clients what you recommend to decorate a particular room.
6. Get a job
Even if you plan to start your own interior decorating business, you can learn about the business and meet potential clients by starting with a job in the industry. Companies that hire people with decorating talent include home builders, manufacturers of furniture and housewares, hotel and restaurant chains, retailers (furniture stores, home improvement stores, antiques dealers, housewares stores, etc.), plus interior design and decorating firms.
To get a job, you will need to prepare a resume that emphasizes your experience with decorating plus any other skills the employer is looking for, such as customer service or organizational ability.
7. Start your own business
Many interior decorators dream of being their own boss. If that's your goal, you'll need to decide on business matters such as your company's name and whether to incorporate or not. Free basic business advice is available from organizations such as SCORE and the U.S. Small Business Administration.
Many interior decorators choose to work from home when they start their businesses because it saves on the cost of an office and, unlike many other types of businesses, you won’t be expecting clients to come to you – you will usually be going to their homes or offices.
8. Establish relationships with suppliers
Suppliers are companies that supply the products and services you need to decorate. They include manufacturers of furniture, wall coverings, flooring, fabrics, etc. as well as contractors who do painting, carpentry, installation, etc. When you go shopping as a professional interior decorator, you are entitled to “designer discounts” of up to 50% off the regular retail price which you can pass on to clients.
While some decorators charge an hourly rate or a flat fee, others charge "cost-plus." For example, if your cost for a product is 40% percent below the regular retail price, you could charge the client your cost plus 20%, thereby saving the client the other 20% they would pay to buy the same item at a retail store. This opportunity to save money on decorating may convince clients to hire you.
9. Get clients
Your potential clients could include home builders, new home buyers, wealthy home owners, professional couples, advertising agencies, art galleries, bed and breakfasts, boutique stores, corporate head offices, hotels, law firms, restaurants, spas, and many other types of businesses.
One way to market your services is by networking with professionals who can refer business to you, such as real estate agents, architects, antiques dealers, art dealers, home renovators, and owners of businesses that sell home furnishings. Other marketing techniques include putting up a web page with photos of interiors you have decorated and getting publicity in the homes section of your local newspaper.
10. Grow as a professional
Successful interior decorators continue to learn new decorating techniques. Once you have started a business you can continue to develop your skills by attending trade shows, reading decorating magazines and books, and joining professional associations. You can also impress clients and have an advantage over your competition by becoming certified as a professional interior decorator.
Based on the FabJob Guide to Become an Interior Decorator by Tag Goulet and Catherine Goulet. The complete guide gives detailed advice on how you can get paid to decorate homes and businesses, be hired for a job in the decorating industry, or start your own interior decorating business. Click Here to Discover How to Become an Interior Decorator.
Wednesday, September 2, 2009
How to Start a Gift Basket Business
You've seen them in department stores, boutiques and gift shops. or possibly sent and received them yourself. They are beautiful and brimming with unique gifts and tasty treats. They are a more personalized gift than balloons, and more practical than sending flowers.
Click Here to Discover How to Become a Gift Basket Business Owner
Of course we're talking about gift baskets, a hot trend in gift-giving these days. And behind the scenes, another major trend is emerging - people who choose to start a gift basket business are launching one of the fastest-growing types of businesses today.
Gift basket businesses are starting up all over the country, and with good reason. Not only is the work fun and creative, but you can also start a gift basket business easily from home, by setting up a small space where you design and build your gift baskets.
You also have unlimited potential to grow when you start a gift basket business. "I launched my [gift basket] business selling $20,000 in baskets that first holiday season. The business doubled year after year, and has continued to grow substantially," says gift basket business owner Cherie Reagor, twice named Designer of the Year by the gift basket industry.
The process for starting a gift basket business is not complicated, but you do have some important steps to follow. Here's some advice from the FabJob Guide to Become a Gift Basket Business Owner to help you take your idea to start a gift basket business from concept to reality.
1. Plan and Prepare
To start a gift basket business, you first need to learn about the gift basket industry. Study other gift basket businesses, and see what they have to offer. How many types of gift baskets do they have for sale? What items are included in them? When you know what other gift basket businesses are offering, then you can plan how your business will be similar, and what you will do differently to be unique.
To build your gift basket making skills, you can take some classes at a local craft store, buy some good how-to books, and practice making as many baskets as you can for friends and family.
2. Buy Supplies and Equipment
You don't need a large amount of supplies and equipment to start a gift basket business, but you will need some basics. A few pairs of sharp scissors will be essential, and you may also need a glue gun and wire cutters. You'll also need to purchase some cello or shrink wrap, baskets or other containers, ribbon, bows, and some decorative shred, and you'll be ready to start filling your gift baskets with goodies. Don't forget to buy shipping supplies (i.e. boxes and tape) if you will be sending your gift baskets by courier.
3. Set up Your Work Space
Decide where you will create your gift baskets, and ensure that you have adequate lighting, as well as storage for the supplies and inventory required to start a gift basket business. You'll also want to invest in a workbench or table when you can spread out supplies and make gift baskets at a comfortable height.
If you will include food items in your gift baskets, they should be stored in airtight containers with the expiration dates marked. Depending on where you live, local laws may also regulate how food items for your gift baskets must be handled and stored.
4. Buy Gift Basket Items
You'll want to purchase a nice variety of gift items to start a gift basket business. Keep your purchases versatile if you can, meaning that they can be used in more than one style of gift basket. When you first start a gift basket business, stay away from buying too many gift items that won't sell after a certain season (e.g., candy Santas), or whose shelf life may expire before you can use them up. You can order wholesale gift items at a deep discount.
Gift basket business insiders know that there are reputable businesses that will make and ship gift baskets on your behalf. All you have to do is land the orders! If your time or start-up money is limited, this can help you start a gift basket business easily and economically.
5. Market Your Gift Basket Business
When you are ready to start selling gift baskets, you'll want to let the public know. You can advertise your gift basket business, although ads may be too expensive when you first start a gift basket business. Instead, consider press releases and other low-cost marketing strategies such as referrals. Online directories and a website for your gift basket business will also help generate and increase sales. In fact, many gift basket businesses allow their clients to browse and buy gift baskets directly online.
This article is based on the FabJob Guide to Become a Gift Basket Business Owner by Jennifer James. The complete guide offers detailed step-by-step information about how you can start a gift basket business and sell gift baskets. It is available online - click here.
Click Here to Discover How to Become a Gift Basket Business Owner
Of course we're talking about gift baskets, a hot trend in gift-giving these days. And behind the scenes, another major trend is emerging - people who choose to start a gift basket business are launching one of the fastest-growing types of businesses today.
Gift basket businesses are starting up all over the country, and with good reason. Not only is the work fun and creative, but you can also start a gift basket business easily from home, by setting up a small space where you design and build your gift baskets.
You also have unlimited potential to grow when you start a gift basket business. "I launched my [gift basket] business selling $20,000 in baskets that first holiday season. The business doubled year after year, and has continued to grow substantially," says gift basket business owner Cherie Reagor, twice named Designer of the Year by the gift basket industry.
The process for starting a gift basket business is not complicated, but you do have some important steps to follow. Here's some advice from the FabJob Guide to Become a Gift Basket Business Owner to help you take your idea to start a gift basket business from concept to reality.
1. Plan and Prepare
To start a gift basket business, you first need to learn about the gift basket industry. Study other gift basket businesses, and see what they have to offer. How many types of gift baskets do they have for sale? What items are included in them? When you know what other gift basket businesses are offering, then you can plan how your business will be similar, and what you will do differently to be unique.
To build your gift basket making skills, you can take some classes at a local craft store, buy some good how-to books, and practice making as many baskets as you can for friends and family.
2. Buy Supplies and Equipment
You don't need a large amount of supplies and equipment to start a gift basket business, but you will need some basics. A few pairs of sharp scissors will be essential, and you may also need a glue gun and wire cutters. You'll also need to purchase some cello or shrink wrap, baskets or other containers, ribbon, bows, and some decorative shred, and you'll be ready to start filling your gift baskets with goodies. Don't forget to buy shipping supplies (i.e. boxes and tape) if you will be sending your gift baskets by courier.
3. Set up Your Work Space
Decide where you will create your gift baskets, and ensure that you have adequate lighting, as well as storage for the supplies and inventory required to start a gift basket business. You'll also want to invest in a workbench or table when you can spread out supplies and make gift baskets at a comfortable height.
If you will include food items in your gift baskets, they should be stored in airtight containers with the expiration dates marked. Depending on where you live, local laws may also regulate how food items for your gift baskets must be handled and stored.
4. Buy Gift Basket Items
You'll want to purchase a nice variety of gift items to start a gift basket business. Keep your purchases versatile if you can, meaning that they can be used in more than one style of gift basket. When you first start a gift basket business, stay away from buying too many gift items that won't sell after a certain season (e.g., candy Santas), or whose shelf life may expire before you can use them up. You can order wholesale gift items at a deep discount.
Gift basket business insiders know that there are reputable businesses that will make and ship gift baskets on your behalf. All you have to do is land the orders! If your time or start-up money is limited, this can help you start a gift basket business easily and economically.
5. Market Your Gift Basket Business
When you are ready to start selling gift baskets, you'll want to let the public know. You can advertise your gift basket business, although ads may be too expensive when you first start a gift basket business. Instead, consider press releases and other low-cost marketing strategies such as referrals. Online directories and a website for your gift basket business will also help generate and increase sales. In fact, many gift basket businesses allow their clients to browse and buy gift baskets directly online.
This article is based on the FabJob Guide to Become a Gift Basket Business Owner by Jennifer James. The complete guide offers detailed step-by-step information about how you can start a gift basket business and sell gift baskets. It is available online - click here.
Sunday, August 30, 2009
How to Start a Photography Business
Are you intrigued by the idea of using photography to make time stand still, and creating keepsakes that will be treasured for generations?
Click Here to Discover How to Become a Professional Photographer
Maybe you love being part of the excitement that comes with important moments in human life: weddings, comings of age, and celebrations. You want to be there to record them forever. You can get paid to do what you love when you start a wedding photography business or a portrait photography business.
When you start a photography business you will be able to earn a living creating unique and creative images of people's cherished moments. Professional photography has been around for decades, yet it continues to be one of the most innovative and creative art forms in the world today. Being your own boss and determining your own schedule are just a few of the perks.
The family and wedding photography industry is booming right now. The real emphasis placed on the importance of family has seen a surge in portrait photography, and couples in love are spending thousands of dollars on their wedding photography.
Add in the fact that professionals of all types need headshots for business use, and there is no shortage of work for the aspiring professional photographer.
It's not difficult to start a photography business - all you really need are a good camera with the necessary lenses and equipment, and an eye for composition. But in order to attract clients and create a thriving photography business that you can call a true career, there are a few other things you'll want to do.
Here's some advice from the FabJob Guide to Become a Professional Photographer that will help you achieve your goal of starting a wedding photography business or a portrait photography business.
1. Plan and prepare
Before setting up studio space, buying equipment, or looking for clients, you'll need to plan what type of photography business you'll be running. Will it be wedding photography, portrait photography, pictures of young children or high school graduates, or some combination of these? Think about the type of photography you're most passionate about, the services you'll offer and the type of image you want to present.
To build your photo-taking skills, you can take photography classes at a local art school or community college, buy some good how-to books, and most importantly, practice by taking pictures of friends and family. Getting feedback on your work from other professionals will also go a long way to helping your build your skills to the professional level.
2. Get the right tools for the job
As mentioned, professional quality digital photography equipment is a must. This includes at least one digital camera with a few interchangeable lenses, and digital memory for file storage. Additional lighting and backdrops are a great addition if you plan to shoot portrait work inside. If you need to shoot onsite (at weddings, for example), a durable-but-lightweight camera bag will help you protect and transport photography equipment.
Many photographers find it difficult to work without the help of a computer editing program, and a website to attract customers is important too. A good training book and some business planning will help you start a photography business knowing exactly what tools and equipment you'll need for the services you have in mind.
3. Set up your studio or office
Starting a photography business requires a studio or an office where you will be able to greet prospective customers, review prints, fill out forms, and conduct other in-person business. When you set up your space to start a photography business, keep in mind the services you're planning on offering. The reception area of someone who plans to work primarily with weddings will be very different for someone doing headshots for aspiring models and actors, for example.
When deciding whether or not to invest in things like studio space, consider the advice of Mike Copeland, an official photographer for the 2002 Salt Lake City Olympics: "If you have the space, it's great to run this kind of business from home. We have our living room set up to meet with wedding clients, and a workspace in the basement." If you don't have the funds to equip a studio, you can still shoot outside or on location.
4. Find customers
When you are ready to start your photography business, you'll want to let the public know you are available for their photography needs. You can pay to advertise your services, although display ads may be too expensive when you first start a photography business. Instead, consider press releases and other low-cost marketing strategies such as referrals.
When your market your photography business, show how your work is unique, without moving too far away from the traditional expectations of your target market. Online directories and a website for your photography business will also help generate and increase sales.
Click Here to Discover How to Become a Professional Photographer
This article is based on the FabJob Guide to Become a Professional Photographer by Jennifer James. The complete guide offers detailed step-by-step information about how you can start a photography business and become a professional photographer. It is available online.
Click Here to Discover How to Become a Professional Photographer
Maybe you love being part of the excitement that comes with important moments in human life: weddings, comings of age, and celebrations. You want to be there to record them forever. You can get paid to do what you love when you start a wedding photography business or a portrait photography business.
When you start a photography business you will be able to earn a living creating unique and creative images of people's cherished moments. Professional photography has been around for decades, yet it continues to be one of the most innovative and creative art forms in the world today. Being your own boss and determining your own schedule are just a few of the perks.
The family and wedding photography industry is booming right now. The real emphasis placed on the importance of family has seen a surge in portrait photography, and couples in love are spending thousands of dollars on their wedding photography.
Add in the fact that professionals of all types need headshots for business use, and there is no shortage of work for the aspiring professional photographer.
It's not difficult to start a photography business - all you really need are a good camera with the necessary lenses and equipment, and an eye for composition. But in order to attract clients and create a thriving photography business that you can call a true career, there are a few other things you'll want to do.
Here's some advice from the FabJob Guide to Become a Professional Photographer that will help you achieve your goal of starting a wedding photography business or a portrait photography business.
1. Plan and prepare
Before setting up studio space, buying equipment, or looking for clients, you'll need to plan what type of photography business you'll be running. Will it be wedding photography, portrait photography, pictures of young children or high school graduates, or some combination of these? Think about the type of photography you're most passionate about, the services you'll offer and the type of image you want to present.
To build your photo-taking skills, you can take photography classes at a local art school or community college, buy some good how-to books, and most importantly, practice by taking pictures of friends and family. Getting feedback on your work from other professionals will also go a long way to helping your build your skills to the professional level.
2. Get the right tools for the job
As mentioned, professional quality digital photography equipment is a must. This includes at least one digital camera with a few interchangeable lenses, and digital memory for file storage. Additional lighting and backdrops are a great addition if you plan to shoot portrait work inside. If you need to shoot onsite (at weddings, for example), a durable-but-lightweight camera bag will help you protect and transport photography equipment.
Many photographers find it difficult to work without the help of a computer editing program, and a website to attract customers is important too. A good training book and some business planning will help you start a photography business knowing exactly what tools and equipment you'll need for the services you have in mind.
3. Set up your studio or office
Starting a photography business requires a studio or an office where you will be able to greet prospective customers, review prints, fill out forms, and conduct other in-person business. When you set up your space to start a photography business, keep in mind the services you're planning on offering. The reception area of someone who plans to work primarily with weddings will be very different for someone doing headshots for aspiring models and actors, for example.
When deciding whether or not to invest in things like studio space, consider the advice of Mike Copeland, an official photographer for the 2002 Salt Lake City Olympics: "If you have the space, it's great to run this kind of business from home. We have our living room set up to meet with wedding clients, and a workspace in the basement." If you don't have the funds to equip a studio, you can still shoot outside or on location.
4. Find customers
When you are ready to start your photography business, you'll want to let the public know you are available for their photography needs. You can pay to advertise your services, although display ads may be too expensive when you first start a photography business. Instead, consider press releases and other low-cost marketing strategies such as referrals.
When your market your photography business, show how your work is unique, without moving too far away from the traditional expectations of your target market. Online directories and a website for your photography business will also help generate and increase sales.
Click Here to Discover How to Become a Professional Photographer
This article is based on the FabJob Guide to Become a Professional Photographer by Jennifer James. The complete guide offers detailed step-by-step information about how you can start a photography business and become a professional photographer. It is available online.
Saturday, August 29, 2009
Business Consulting- Home Based Business
Could You Have a Career in Consulting?
Click Here to Discover How to Become a Business Consultant
Click Here to Discover How to Become a Business Consultant
Most people have no difficulty noticing problems in their workplace. When faced with something that makes their jobs more difficult or costs the company money, typical workers shake their heads, grumble to co-workers, and hope that "someone" will do something to fix the problems.
If you're the type of person who not only notices problems, but you can also come up with solutions to those problems, you may have what it takes to become a business consultant.
Business consultants are respected and relied upon in every industry in every country. As a business consultant, also known as a management consultant, you could have a high paying career where executives turn to you for direction in running their businesses.
What specific types of problems do business consultants recommend solutions for? The answer is any type of business problem. Some business consultant, somewhere, right now, is probably working on a business challenge in almost any area of business you can imagine. If it is part of running a business, sooner or later, it will need a consultant to fix it.
Some consultants specialize in working with businesses in particular industries, such as health care or manufacturing. Others work with clients in a variety of industries, but specialize in particular business functions, such as marketing, human resources, or information technology. Others specialize in helping small businesses achieve success.
With all the demand for their services, it's no wonder there's an old saying that if you become a business consultant you'll only work half days - 12-hour days, that is.
Even with potentially long working hours, consulting is a hot career. A recent poll conducted by Harris Interactive for The Wall Street Journal's executive career site CareerJournal.com, named consulting one of the eight "best careers."
One reason is because it is among the highest paid professions. A 2006 survey by the Association of Management Consulting Firms found entry-level consultants earn an average of $65,000 annually while senior partners earn an average of over $300,000 (including bonuses and profit sharing).
While many consultants are hired by large consulting firms, it is an attractive career choice for those who want to have their own business.
You can operate a consulting business from home, without large start-up costs. In fact, you probably already own the equipment needed -- a computer and phone - and much of your business is likely to come through low-cost marketing such as networking.
You can also start on a part-time basis, while keeping your current job as your primary source of income. Then as the demand for your services grows, you can commit to consulting full time.
Unlike some other professions, there are no specific educational requirements to become a business consultant. According to the U.S. Bureau of Labor Statistics 28% of consultants do not have a degree of any kind.
However, that doesn't mean it's easy for someone with no credentials to become a successful business consultant. Those who are most likely to succeed usually have either a formal business education or a wealth of business experience.
They also have the skills needed to solve problems and work with senior management.
To see if consulting is the career for you, here are some questions from the FabJob Guide to Become a Business Consultant. Note all that are a "yes" for you.
Saturday, December 6, 2008
What Small Business Can Expect From Obama
Small business owners are most concerned about taxes, health insurance costs, and getting banks to lend again.
After an historic election, entrepreneurs, along with the rest of the country, await the inauguration of a new President with an ambitious agenda. Given the nearly unprecedented financial situation and two ongoing wars, entrepreneurs are understandably anxious that their concerns will get short shrift. In conversations with SmallBiz, business owners spoke of the need to restore confidence in a badly wounded economy. And they repeatedly raised the same three issues: soaring health-care costs, reduced access to credit, and fear of higher taxes. "There is a lot of anxiety out there among my clients," says Angie Strunk, managing director and founder of Triserve, a 22-person Cinncinati-based payroll and accounting company with $2 million in annual sales. She says her small business clients "are worried about the next Administration raising taxes, they are worried about the economy, and about these bailouts, which are scary." Here's what business owners can realistically expect from the new President, and when it might happen.
CONFIDENCE
Andy Vabulas is chief executive of I.B.I.S. in Norcross, Ga., a $15 million, 58-person company that helps businesses install and use Microsoft applications. He says job one for the Obama Administration must be restoring confidence in the economy. Vabulas says business from his small and midsize clients is down 25% this year—and that the first two weeks of November saw an even more dramatic pullback. "They are not spending money right now," he says.
Restoring confidence in the economy is a tall order, but two important elements will undoubtedly be job and economic growth. President-elect Barack Obama and the new Congress are likely to view an economic stimulus package as a critical tool for addressing both.
The betting is that the stimulus package will pass, and is likely to hit $300 billion, whether or not a piece of it is passed before President George W. Bush leaves office. Expect to see aid to states and cities facing budget shortfalls, extended unemployment benefits and food stamps, and big infrastructure spending. According to Gus Faucher, director of macroeconomics at Moody's Economy.com, every dollar spent on infrastructure projects or extended unemployment benefits will add $1.59 and $1.64, respectively, to gross domestic product. And Ross Eisenbrey, a vice-president at the Economic Policy Institute, points out that small businesses, especially construction-related companies, would be helped greatly by a boost in infrastructure spending.
But vanquishing the pessimism that currently pervades the markets and economic decision-making will also require some symbolic moves. Faucher says people want to see that "the President understands what is going on in the economy and is acting not reactively, but proactively." Thus, the right economic team is critical. National Federation of Independent Business Executive Vice-President Dan Danner is encouraged that so far, the President-elect seems to be surrounding himself with experienced advisers, including likely Treasury Secretary Timothy Geithner. Many are from the Clinton Administration, "seasoned pros who have been there and who understand the importance of business."
HEALTH CARE
While calming the economic waters clearly comes first, entrepreneurs are hoping for relief on a longer-term threat: soaring health-care costs. Wendy S. White, founder and president of $2.5 million online marketing firm Siren Interactive in Oak Park, Ill., expanded coverage for her 20 employees this year. She says she had to do it to stay competitive, but her premiums went up almost 50%. "It's killing me," she says. White wants to see health care addressed quickly, but she isn't expecting a freebie. "I think I'm going to end up paying higher taxes," she says. "But if [Obama] can help with health care, I'm O.K. with that."
Obama's proposed fix for health care is still short on specifics—one of the most important being which companies qualify as "small."
Still, this much is clear: Large companies would have to provide coverage for employees or help pay for a new insurance exchange where individuals could buy their own insurance, mostly from private insurers. The government would protect insurers against catastrophic losses in return for lower premiums. Those who still couldn't afford insurance would likely get some sort of subsidy. Small businesses would get a 50% tax credit on their health insurance costs.
Chances are you'll be hearing serious discussions about this sooner than you might expect, although budget troubles could result in a less dramatic overhaul or a slower phase-in. The President-elect has announced health-care reform as one of his priorities and his solution is largely a private-sector one, which could be relatively palatable to business. Obama has a strong position with Congress right now, which creates urgency. Already, Senator Max Baucus (D-Mont.), chairman of the Senate Finance Committee, has put out a blueprint for reform that is similar in many ways to Obama's. All in all, John Arensmeyer, founder and chief executive of the trade group Small Business Majority, puts the odds of comprehensive health insurance reform getting done in 2009 at "better than 50%."
CREDIT CRUNCH
While the government's $700 billion may stabilize some big Wall Street firms, the banks have yet to open the credit coffers. According to the Federal Reserve Board's October Senior Loan Officer Opinion Survey on Bank Lending Practices, 75% of large banks operating in the U.S. had tightened standards on loans to small business, up from 65% in July. "Banks need to open up their doors and start giving small businesses access to capital," says Mark Deion, an independent consultant in Warwick, R.I.
The central question is how to free up credit without encouraging banks to make loans that will become problems down the road. One way to do this would be to revitalize SBA lending, perhaps by reducing or eliminating fees and allowing the agency to make emergency loans to small businesses. Next year's stimulus package is expected to include some combination of these elements.
Using the government bailout, or TARP (Troubled Asset Relief Program), to get banks lending may be more problematic. There's no requirement that banks increase lending after receiving TARP funds, but Congress reserves the right to make that demand retroactively. For now, federal officials are wary of trying to micromanage the lending process, for fear of ending up with more bad loans. The remaining $92 billion in capital infusions expected to come from TARP are likely to go in part to small banks, which are major lenders to small business.
TAXES
Business owners' greatest concern about the next Administration can be summed up in one word: taxes. "Small businesses are very fearful of being overtaxed and overburdened. What incentive is there to work very hard if you hardly get any gains for it?" asks Ann Blackburn, a leadership consultant in Lafayette, Calif. The first tax break for small businesses will probably come in the stimulus bill, which is expected to include an extension of the $250,000 limit on the first-year depreciation of equipment (otherwise, the deduction will fall to about $125,000 in 2009) and possibly Obama's promised cut in the capital gains tax to zero for investments in small businesses and startups.
Daniel Clifton, head of policy research at Washington's Strategas Research Partners, suspects income taxes will go up even for some making less than $200,000. Obama, he says, "just doesn't get the revenue he needs by raising taxes only on those making over $200,000." But most experts say those tax hikes will have to wait at least until the end of 2009, given the weak economy. "You don't want to raise taxes in the middle of a recession," says Economy.com's Faucher. The end of 2009 will probably also see Obama attempt to hike the rate on other capital gains to about 20% from 15%.
As for hikes in FICA taxes—a worrisome issue during the campaign—proceeds from FICA taxes could only go toward funding Social Security or Medicare. So FICA tax rates are unlikely to change until Congress or the Administration attempts to reform those two programs, says Anne N. Mathias, research director at investment firm Stanford Group. With all the Obama team has on its plate, that may not be for quite some time.
Tuesday, December 2, 2008
Coping with the stress of a business downturn
Bad business news is stressful for small-business owners and employees alike.
You know it's a bad sign when spa owners are stressing out.
Planet Beach Franchising, which oversees some 390 spas worldwide from its Marrero, La., headquarters, has seen sales dropping off this year as consumers tighten their belts to cope with the slumping economy.
A positive outlook can help defeat downturn depression.
"Looking at things long term, you worry about how you're going to come up with your numbers at the end of the month," says Angelina Vicknair, a company spokesperson. "It's a stressful time."
Planet Beach is not alone.
While New York area cardiologists have reported a rise in hospital visits by Wall Street executives complaining of chest pains, Main Street business owners aren't doing much better.
"I'm stressed out and it's freaking me out," says Joy Gendusa, the owner of PostcardMania, a Clearwater, Fla.-based marketing firm with more than 150 employees. "Before any of this happened we embarked on building a new corporate headquarters. We're going ahead with that now, but had I known what was coming, I might've used that money to drum up more business instead. It's very stressful."
Like many small employers, Gendusa says she's keeping a close eye on staff these days. According to the American Psychological Association, eight out of 10 Americans are feeling anxious about the economy, with many getting increasingly angry, irritable and fatigued. In the trade group's annual survey conducted between April and September -- about the time the feds seized control of Freddie Mac, Fannie Mae and Washington Mutual (which was later sold to JPMorgan Chase), and gave AIG $85 billion for 80 percent of its stock -- more than half of 7,000 respondents said they're worried about job security and their ability to provide basic needs for their family. Fifty-three percent reported losing sleep.
All that built-up anxiety is taking a toll on workplace productivity. According to Workplace Options, a work-life services firm based in Raleigh, N.C., roughly half of 711 adults surveyed said recent financial stress was making it hard for them to perform well on the job, citing rising anxieties over everything from personal day-to-day expenses to retirement savings.
"Financial problems affect emotional and physical health, and ultimately trickle down to the workplace, where employees must juggle these worries with hectic schedules," says Workplace Options CEO Dean Debnam.
It doesn't help that a slew of recent small-business surveys show employers are just as jittery as their workers. According to Discover, 74 percent of 1,000 owners polled nationwide in October felt the economy was getting worse. Seventy-nine percent of 250 owners surveyed by the National Small Business Association said they're bracing for a protracted recession. And based on a survey of 700 owners, the National Federation of Independent Business's small-business optimism index for September was flat, marking the longest stretch of recession-level readings since the monthly index was launched in 1973.
"Small-business owners are feeling less confident in nearly every way, particularly with banks' ability to keep their money safe," says Todd McCracken, president of the National Small Business Association, citing declining home values, tighter credit, and failing financial institutions as major concerns.
Yet, with so many forces at play, what's an employer to do? According to Kathleen Hall, the founder of the Atlanta-based Stress Institute and a former Wall Street broker, everyone needs to step back and take a breather, for starters.
"Stress is like battery acid on the brain," says Hall, "But there are some amazingly simple low-cost things employers can do to relief stress at the office," she says.
Among other approaches, Hall recommends taking the time to listen to quiet music, which studies have shown directly affects brain waves and gives your immune system an immediate boost. Just memorizing and repeating a positive affirmation can also lower cortisol levels that cause stress. She also prescribes healthy eating and regular activity, like walking around your office building or climbing a fleet of stairs, rather than taking the elevator. Texting or emailing friends, or just sharing lunch with a co-worker, can raise oxytocin and endorphins levels, Hall says.
"Responsible CEOs and business owners need to accept that these pressures are going to affect their bottom line. They've got to be aware of how their staff is coping and what they can do to help," she says.
For managers at Planet Beach, that's a cinch.
"We have our own spa room," Vicknair says. "We have all the equipment here. It's a nice bonus." She says employees are encouraged to take 20 minutes or so to unwind with everything from a relaxation massage to oxygen therapy.
Joy Gendusa of PostcardMania says getting away from work helps her dispel thoughts that everything is spiraling out of control. In late October, Gendusa and her husband took a weeklong trip to New York to check out new restaurants and leave her business behind.
"Sometimes you just need to sneak away and get a panoramic view of things," she says. "Even just seeing a busy restaurant let's you know that people are still spending out there, and that's reassuring."
By Angus Loten
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